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PACKAGING AND SUSTAINABILITY:
BE READY FOR EUROPEAN MARKETS |
19 June 2009 |

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| 08.30 – 09.00 |
Registration |
09.00 – 09.15 |
Opening and Welcoming Address |
Representative from
Ministry of Foreign Affairs |
| 09.15 – 10.15 |
Session 1: The EU’s Sustainable Consumption & Production Policy (SCP) and its Implication on Packaging in European Markets
- Understanding the EU’s SCP and relevant legislations
- European Retailers’ reaction on the SCP
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Julian Carroll
Director of The European Organization for Packaging and the Environment (EUROPEN)

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10.15 – 10.30 |
Break |
| 10.30 – 11.30 |
Session 2: Views from European Retailers on Sustainable Packaging
- Giving views on European food markets: European consumers’ behaviours and demands on packaging
- What are retailers’ expectations from suppliers
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Dr. Darmp Sukontasap
Senior Vice President
Tesco Lotus, UK
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11.30 – 11.45 |
Q&A |
| 11.45 – 13.00 |
Lunch Break |
| 13.00 – 14.00 |
Session 3: Designing your packaging for European Markets: Be Sustainable
Understanding the principle of sustainable packaging design:
- The new consumer perception of the packaging
- Sustainable packaging, a consumer need and a legal constraint
- Principal innovative and creative axes for a sustainable packaging
- How to communicate with customers your sustainable acts
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Fabrice PELTIER
President of Institut National de Design Packaging (France)

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| 14.00 – 15.00 |
Session 4: Designing your packaging for European Markets: Be Innovative
- Updating innovating packaging material design in the European food industry e.g. film packaging
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Dr. Ingo Bueren
Director of Science and Technology, International Packaging Institute (Switzerland)

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| 15.15 – 16.15 |
Session 5: Designing your packaging for European Markets: Be Creative
- Case Study of Royal Project Foundation
- A cost-effective solution to ‘branding and repackaging’
- How to highlight ‘sustainability’
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Tony Dvorjetz
Marketing Consultant for Office of Agricultural Affairs in Brussels
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| 16.15 – 16.30 |
Session 6: Q&A and Conclusion |
All the panellists |
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Bangkok Exhibition Services Ltd.
SPE Tower, 9th Floor, 252 Phaholyothin Rd., Samsennai, Phyathai, Bangkok 10400
Tel.+66.0.2615.1255 Fax.+66.0.2615.2991-3 |
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